US Programmatic Agency Partnerships Lead

Advertising | New York | ID: 10135 

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US Programmatic Agency Partnerships Lead

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Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the US and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

 

About the team

The Global Agency Partnerships team’s mission is to accelerate revenue growth across Roku’s largest advertisers and agencies through the development of innovative partnerships that unlock the full power of the Roku ecosystem. This team builds partnerships that offer both commercial and strategic advantages, by developing scaled programs across education, data/insights, co-created ad solutions, inventory curation, content development and beyond. 

 
About the role

As a key member of the Global Agency Partnerships team, the US Programmatic Agency Partnerships Lead should be an experienced and strategic advertising professional with significant experience within programmatic and agency-based businesses. Reporting directly to the Director of US Agency Partnerships, you will drive programmatic adoption of Roku Advertising through the development and execution of strategic partnerships with leading US Agency clients. This role will focus on fostering relationships, creating value-driven partnerships, and collaborating with internal and external stakeholders to deliver measurable results.

For New York Only - The estimated annual salary for this position is between $173,000 - $251,000 annually.

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.

This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
 

What you’ll be doing

  • Develop relationships with key stakeholders at Programmatic COEs across select Holding Companies and Independent Agencies, implementing always-on client engagement 
  • Grow programmatic activation and diversify account penetration across PG, 1:1 and always-on Marketplace deals 
  • Collaborate with DSP and SSP partners to proactively address programmatic trends and identify prospecting opportunities, while establishing Roku’s presence across all relevant activation paths for clients 
  • Partner with Sales to understand what buying route (IO, Programmatic) is going to drive the most revenue for Roku in 2025+ 
  • Develop best practices for selling, activating and upselling incremental revenue via programmatic in partnership with Client Services & Product. 
  • Be the subject matter expert in market to speak with clients about: CTV programmatic marketplace, Roku Ad Tech Stack and Roku Data Cloud, Technical Setup & Architecture, Activation Evolution, etc.
  • Maintain deep knowledge of agency inventory curation strategies to uncover new opportunities for Roku and present recommendations  
  • Align with Roku Agency Partnerships and Data Sales to assist with scaling utilization of Roku Data solutions within agency tools that are utilized by COE 
  • Conduct Roku Programmatic Education Series to relevant traders that work across multitude of accounts 
  • Develop Agency specific strategy recommendations and map towards progress within Agency Partnership Team’s annual strategy framework 
     

We are excited if you have

  • High degree of drive and self-motivation 
  • Strong presentation and communication skills 
  • Excellent interpersonal and organizational skills 
  • Self-starter, comfortable working in fast-paced, growing environment 
  • Pragmatic and able to balance short and long-term needs 
  • Able to influence both internal and external stakeholders 
  • Experience partnering closely with team leads in a cross-functional working environment 
  • Able to balance strategic & creative thinking with tangible execution 
  • Possess an "ownership" mentality 
  • Analytical and process-oriented 
  • 10+ years experience in programmatic sales or strategy at a premium ad-tech publisher, DSP or SSP 
  • Bachelors degree or equivalent required 
  • Familiarity with Salesforce, Tableau, Excel and PowerPoint 
  • Strong understanding of Programmatic and it’s role across CTV, Linear and Digital advertising  
  • Located in New York, NY
#LI-OR1
 

Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

 

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. 

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. 

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you have read our Applicant Privacy Notice and authorize Roku to process your data subject to those terms.

Thanks for considering a role at Roku. Take a moment to complete the form below. We ask that you remove any photos from your resume or CV before submitting your application. 

Additionally, providing false, misleading, or inaccurate information or responses will void this application and disqualify you from consideration. If employed by Roku, it will result in the immediate termination of employment regardless of when Roku discovers misleading or inaccurate information.

 

Application

Additional questions (US)

Accommodations

Roku complies with federal and state disability laws and it is our policy to provide reasonable accommodations to qualified individuals, including applicants and employees, with disabilities unless the accommodation will impose an undue hardship. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to People@Roku.com.

Roku considers qualified applicants regardless of criminal histories, consistent with legal requirements.

Anti-Discrimination Notice

Roku is proud to be an Equal Opportunity employer. It is the Company’s policy to provide equal opportunity to all individuals seeking employment without regards to race, color, religion, religious creed, national origin, age, sex, marital status, ancestry, physical or mental disability, military or veteran status, gender, gender identity, gender expression, sexual orientation, medical condition, genetic information, or any other protected category under federal, state, or local law. Roku also prohibits harassment or discrimination of applicants based on any of the above-listed protected categories. This policy covers all aspects of employment, including but not limited to, recruitment, selection, training, promotion, transfer, compensation, demotion, and termination of employment.

 

Voluntary Invitation to Self-Identify

This is not required to submit your application.

Completion of the form is entirely voluntary, and refusal to provide the information will not subject you to any adverse treatment. The information obtained will be kept confidential and may only be used in accordance with the provisions of applicable local, state, and federal law, executive orders, and regulations.

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By providing your information, you acknowledge that you have read our Applicant Privacy Notice and authorize Roku to process your data subject to those terms. If you do not wish to receive any communications from Roku regarding similar roles in the future, you may unsubscribe at any time.

Thank you for applying for a role at Roku! We appreciate your interest in joining our team. We have received your application and will review it thoroughly.

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By providing your information, you acknowledge that you have read our Applicant Privacy Notice and authorize Roku to process your data subject to those terms. If you do not wish to receive any communications from Roku regarding similar roles in the future, you may unsubscribe at any time.

Thank you for your interest in joining our talent community at Roku! We appreciate your time and effort in submitting your contact information. We'll keep you updated on future opportunities that match your skills and experience.

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