Content Merchandising Associate
Marketing | Santa Monica | ID: 09839
Content Merchandising Associate
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the US and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the Team
The Content Merchandising team drives content discovery, user engagement, and subscription growth across Roku's platform. Using a combination of machine learning and manual curation, we introduce users to content they'll love, and new titles they haven’t yet discovered. We collaborate with cross-functional teams – including Product, Engineering, Operations, Marketing, and Business – to support initiatives that fuel Roku's ad-supported and subscription-based services, while delivering exceptional user experiences.
About the Role
The Merchandising Associate will join Roku’s Subscriptions Merchandising team, playing a key role in transforming the content ecosystem of one of the leading OTT platforms. In this full-time position, you’ll contribute to exciting content and product initiatives that engage and delight millions of Roku users. Are you highly organized? Passionate about content? Experienced with CMS tools? If so, this is an exciting opportunity to shape content discovery for millions of users.
We’re looking for a self-starter who thrives under deadlines and has experience in fast-paced, tech-driven environments. The ideal candidate will blend data-driven insights, research, and strong editorial instincts to help drive UI programming for The Roku Channel’s Premium Subscriptions.
As a Merchandising Associate, you’ll focus on advancing Premium Subscriptions, working cross-functionally with Marketing, Business, Product, and Engineering teams, and collaborating closely with external partners and vendors. If you’re ready to roll up your sleeves and contribute to a dynamic, high-impact team, we want to hear from you.
For California Only - The estimated annual salary for this position is between $90,000 and $108,000 annually.
Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
What you'll be doing
- Oversee the day-to-day management of content projects for the Subscriptions Merchandising team, including maintaining content calendars, optimizing content placement, enriching metadata, and ensuring smooth UAT (User Acceptance Testing) for new CMS features
- Work cross-functionally with Marketing, Business, Product, Engineering, Operations, and external partner teams to execute content strategies and campaigns
- Manage and launch new premium subscription partnerships, ensuring timely and successful execution of content merchandising initiatives
- Identify process gaps and contribute to refining Standard Operating Procedures (SOPs) to optimize content workflows, from curation to execution
- Analyze performance data (e.g. Signups, Streaming Hours, etc) to optimize content strategies and provide actionable insights to improve user engagement
- Manage various content projects, including updating content experiences and executing promotional stunts to enhance user engagement
We are excited if you have
- 2-5 years with a strong understanding of Movies, TV Shows, Sports, and other entertainment genres, with an eye for what resonates with diverse audiences
- Experience in content curation, editorial judgment, or programming is a plus
- Proven experience working with CMS platforms, including content management, publishing workflows, and UAT for new features and functionality
- Strong analytical skills, with the ability to interpret data, track performance metrics, and use insights to drive merchandising strategies
- Ability to thrive in a fast-paced, ever-evolving environment with a flexible and solution-oriented approach
- Exceptional organizational skills, with experience managing multiple projects simultaneously and a clear, concise communication style
- Strong project management experience, with a demonstrated ability to collaborate across teams, ensuring smooth execution
#LI-SB5
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
By providing your information, you acknowledge that you have read our Applicant Privacy Notice and authorize Roku to process your data subject to those terms.
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Application
Thank you for applying for a role at Roku! We appreciate your interest in joining our team. We have received your application and will review it thoroughly.
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